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Domains

DOMAINS AND HOSTING

Once you have zeroed in on a topic or a niche you need to get a domain name and register it. It is better to try to have a keyword rich domain name. The domain name is the address or URL of your web site.

For example if we go back to our previous topic of Tiffany lamps, the best domain name would be tiffanylamps and it is necessary for it to be tiffanylamps.com. To check to see if this domain is available you need to check to see if it is available. There are a number of places where you can check this and one of these is World’s Largest Registrar – GoDaddy. When you open the GoDaddy screen you will immediately see a box that allows you to put in your domain name and click to see if it is available. In this case it has already been taken. However on the right of your screen you will see a box with some suggestions of available domains. Just select one. You only need one.

In trying to find a suitable domain that is keyword rich you can sometimes get lucky and just add a hyphen. For example you could try tiffany-lamps. In this instance it is already taken. Other suggestions to get a search engine friendly domain is to add best or my in front of the name. At a later time I will introduce you to Craig Kaye and his Info Product Killer in which he details the effectiveness of picking a highly targeted domain name.

Although GoDaddy is probably the largest domain registrar site and have highly competitive prices, there are other places to register your domain. GoDaddy likes to up-sell so I tend just to register my domain name with them. In fact you can probably do just as well to register your domain with BlueHost. They allow unlimited domains with a hosting plan.

It is said that Google prefers domains that are registered for at least two years. This is not entirely necessary if you are just getting started and are not sure if you are in this for the long haul.

A hosting company is where your web site’s files are stored and served up the Internet. This is also called your server. In picking a hosting company it is important to pick one that is reliable. You want your web site to be up all the time. The other feature that is necessary in a hosting company is a support system. If you run into a problem you need quick responsive help. Bluehost was recently awarded Best New Hosting Company and Best Customer Support by the some of the leading hosting review companies. They allow unlimited domains to be hosted under one plan. Many, many Internet publishers use HostGator that is a world-leading provider of shared, reseller and dedicated web hosting. With HostGator you can start with a baby plan. You can always upgrade later if you need more.

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