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Tiffany Dow

Ghostwriting Cash Review Part 3


As we proceed into the next three chapters of Ghostwriting Cash , Tiffany Dow gets into discussing how to deal with clients. She starts by giving good suggestions on how to keep your client happy when you are working on their project.

It does not matter how well you write their articles if they are unhappy about something you will not attract them to come back. She goes into how to communicate with your buyers. She talks about meeting deadlines and how to handle things if you miss a deadline. In Ghostwriting Cash , Tiffany illustrates how to make sure that you are on the same page as the client and what to do if you are not. She also reminds of Craig Desorcy’s WOW FACTOR FORMULA. This comes as a bonus as part of the course.

She then goes on to feedback and how to elicit it. She gives good examples of customer feedback and how to respond to it. It stands to reason that you are not always going to be able to please everyone. In Ghostwriting Cash you will find ways to deal with both negative and positive feedback. You will also learn a way to get a client to pay if they default.

The next section deals with promoting your services. She discusses places and how to use those places to promote your ghostwriting site. These places will help drive traffic to you site. If there is a criticism of this extremely informative material I think this section could have a bit more meat. I know she has been studying Deadbeat Super Affiliate course and in that course he outlines several different ways to promote a site. Although he is talking mostly about Amazon sites his suggestions could be used here.


In this section of Ghostwriting Cash Tiffany gives some ideas for developing good SEO strategies. How to find keywords around which to build your blogs and articles is discussed.
Each section of this course has enough useful information that it is worth the reasonable cost of the course in itself.

For part 4 of Ghostwriting Cash

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Ghostwriting Cash Review Part 2


In the next three chapters of Ghostwriting Cash Tiffany Dow now directs us as to how we can promote ourselves. There is no sense in going to all the trouble to set up a site, learning what the various categories of writing needs are, and developing your profile, if you then don’t know how to promote your self.

She takes you by the hand and points you to the many sites where you can register and look for work. She gives a description and a little background information about these sites. She spends quite a bit of time talking about Elance. If I have a negative about the course I would say that I might have preferred if she had added some information about the current ins and outs of Elance. She might have done this by either renewing her status there or by referencing the experience of a current writer.

Tiffany goes on to talk about the Warrior Forum. I think this was very useful information. As many of us, as seniors just starting out to learn Internet marketing, are very intimidated by all the “gurus” who hang out in the Warrior Forum it was very enlightening.

The next section on ways to attract clients was very useful and informative. She gives very good information in how to respond to a request for a writer and to be competitive in other ways than by your pricing. There are some great ideas on how to bid on projects. Again I wish she had used the experiences of some of the current bidders at Elance as the competition is fierce. There are many more active bidders than when she was last active at Elance .

The next section dealt with pricing. This is can be a perplexing problem for many of us. On the one hand we need the work and on the other we don’t want to undersell our talent. We fear putting ourselves out there in a bracket that is either too high to attract buyers or so low that we will be taken advantage of. She addresses how to quickly bring in some cash then goes on to illustrate how to gradually increase your prices. A very valuable part of this section is the advice on how to avoid being bullied by buyers.


If you want a way to make an income working online I cannot recommend strongly enough the value of this Ghostwriting Cash course. It will teach you a way to have an income while you are learning all the other methods of working from home.

More in Part 3

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Ghostwriting Cash Review

As a senior trying to learn Internet marketing an important factor for me is to find someone that I can trust. For some time now I have been a fan of Tiffany Dow’s. Craig Kaye of Info Product Killer introduced her to me. At that time she did some excellent instruction on how to use Squidoo to promote products using some of the techniques taught by Craig.

Since that initial introduction I have followed her and found her to be one on the most honest and trustworthy of Internet marketers. She and her mentor Craig Desorcy give of themselves to help others in many ways.

So when she and Craig launched the Ghostwriting Cash it was a no brainer for me and I signed up immediately. Unfortunately both Christmas and holidays got in my way of using it until now.

In reviewing a product I should start at the sales page. Because I was already presold on the idea of this program I did not pay a lot of attention to the sales page. I liked the Carol Bremner video and the guarantee. I know that the sales page was probably following a given pattern for sales pages and often it takes about nine times to present a product before a customer will buy but personally I don’t have the patience for all that copy. For me the important part of selling a product is done in the email or blog post explaining and promoting the product. In this case Tiffany had me presold long before she launched the product.

In the first three chapters of Ghostwriting Cash she spent time explaining the gains of being a ghostwriter other than the obvious one of making money. She discussed gains you would never think about in writing for someone else. Still as senior Internet marketers the making of money to either pay our bills or augment our retirement income is very important to all of us. So the idea that we could earn by writing while we learn the ins and outs of an online business is very appealing.

She then outlined in a very encouraging way the skills of being a ghostwriter. In this she helped quell some of the fears of being a perfect writer. She gave suggestions on ways to make sure your work is original. She gave extensive definitions on the various types of writing that is being sought. Finally she talked about managing time.


In the third section she gave great ideas of how to set your self up as a ghostwriter. She detailed how to do your profile. In this area her advice could be used for setting up a profile for any work that you might be willing to do.

In just these three chapters alone there is enough sound advice to warrant buying Ghostwriting Cash.

More to come ……..

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Brand Your Name

Should Your Brand Your Name on the Net?

To build up trust and to be treated as the go to person on the Internet it is important that you brand your name or your company’s name. Regardless of the topic that you choose to work with, if people have build up a relationship with you they will trust your advice.

They trust your recommendations, they trust that your products will be of good quality, and they trust that you have integrity. People like to deal with real people not just some obscure sales mechanism.

It does not matter what you are producing it should carry your identification. Whether it’s a membership site, an eBook, or something as small as a PLR article pack for sale – you should put your name on it. By branding your name you will be rewarded with success.

Even if you are just getting started chance are that you know the names of some of the prominent Internet Marketers. You may not know them all but it is hard to be in this business very long without running across some of them. Have you heard of John Reese, Mike Filsaime, Frank Kern, Ewen Chia, Perry Marshall, James Martell, Michael Cheney, Martin Avis, or Tiffany Dow?

It does not take many needs for information to run across these names. The one thing that all these people have in common is that they brand themselves. Everything that they produce has their names on it.

Their names are all over the marketing forums, their eCovers, their headers, and everything else they do. Having their names become brands that people trust rewards them. If they recommend something people will purchase because the product recommendation comes from a reliable source.

If the person is top of mind it follows that their products must be good. You can follow their examples by putting your name on everything that you create. By constantly putting your name out there you will be come a trusted source.

In most cases you need to use your own name rather than a nickname. However if for some reason you don’t wish to use your own name the pen name you pick should be a real person name.

If you’ve signed up for forums under a nickname, ask the moderators if they can change your name to your real name or pen name. You might not want to tell the moderator’s it’s a pen name. That’s up to you.

Market your own name in as many venues as possible. Host teleseminars, JV with well-known people if possible, and offer to help create content for well-known people in your niche in exchange for a Bio Box that hosts your name and link to your website.

Offer to be an interview subject for someone. Be a “guest author” for popular websites and blogs in your niche, and create 100% original content for them. Never stop branding your name.

Even when you’re as famous as Donald Trump, the king of name branding, don’t stop. Donald still puts his name on everything he does. His name appears in huge, bold letters on his books. He names buildings after himself. Think of Trump Tower, Trump Taj Mahal, and Trump Plaza. His name is all over everything. Not only is it a matter of pride, but also it keeps his name everywhere.

In your particular area of expertise you want your name to be the one everyone thinks of first. You will become the authority for that niche.

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What is PLR

As a Senior Internet Marketer How Can PLR Benefit You?

When you start to work on the Internet as a senior it can be very confusing. Especially the lingo or language of the web can initially be meaningless. Figuring out what things are, how they work and if they can help you is often like climbing up a mountain.

Most people both inside and outside the world of Internet marketing don’t really understand the what private label rights or PLR are. They don’t realize that the use of these products can help them with web site content, articles, eBooks, audio, and even video material for their marketing.

The use of this relatively inexpensive material enables Internet marketers to increase their revenue.

The process is as follows: someone, usually a writer, will produce the material for others to buy and in selling it give up all rights to it. The material can range from articles, reports, eBooks, audio or video information, and software programs. The PLR material is sold in a package for pennies.

At first glance this does not make sense. Why would anyone go to all the work of producing this content to sell it cheap? The reason is that there are many buyers willing to buy the PLR packages and thus the originator is able to make some real dough from this process.

For sellers, if you can write a short ebook of 20,000 words, or a pack of ten 500-word articles and sell it to 150 different people for $10 each you will have made a tidy $1500. And still retain the right to sell it to 150 more if you can find them.

This is a win win situation. The seller has made a nice return for his efforts and the buyer can use material however he wishes.

Since the seller has given up all rights to the material the buyer is free to put his own name on it. Once the buyer has paid for the product and taken delivery of it he can then treat it as if he had created it and can then use it anyway he can imagine.

The buyer of PLR articles can edit them, rewrite them, use them for inspiration, turn them into courses, combine them with other PLR packages the sky is the limit.

Article directories do not like PLR material especially if there has been no change to it. If you plan to use the material for article directory submission it is best to use it for ideas. The article directories are on the lookout for duplicate content.

You are usually restricted from buying PLR material from one source then trying to sell it as your own PLR product.

The rules of use differ from one supplier to another so pay attention to the policies of the seller.

As everyone’s website is crying for original content buying PLR articles is a speedy way to help produce it. Private label rights assist your rankings in the search engines while giving your visitors fresh information.

For almost every possible niche it is possible to find inexpensive PLR material. The main problem in finding and using PLR is finding quality material. Often you will find PLR materials that have been kicking around for years and have been used and used.

Most quality webmasters feel that it is very important to have fresh content. Visitors as well as search engines are seeking for informative, helpful material that is presented in an understandable way. Both are quickly turned off by junk.

If your visitors are not rewarded with a quick understandable answer to their problem or need they will exit the site immediately. You will never see those visitors again.

Fortunately there are many extremely well written PLR products. There are a handful of membership sites that provide the very best quality articles, eBooks or software at surprisingly low prices.

I highly recommend the following sources for quality writing and great service.
Tiffany Dow’s PLR ATM

Joey Massenburg had this to say about Tiffany Dow

She really knows her stuff and practices what she teaches. Tiffany is one of the most honest and transparent marketers on the planet and one of the few marketers who is more concerned with helping people than how much money she makes plain and simple
Tiffany Dow’s PLR Internet Marketing

Very best PLR Membership site is Martin Avis’s Kickstart PLR

Neil Shearing had this to say about Kickstart PLR:

Martin recently decided to offer people quality articles to use as they wish on their own websites… so-called PLR articles.
But, being Martin, he wanted to do it better than anyone else, so he created the “gold standard” of PLR… and very impressive it is too!

Another reviewer said this:

All the articles are written by the husband and wife team of Martin and Delia Avis – one a full time internet marketer and the other an experienced English teacher – so the research and writing is first class.
Martin is takes the quality of his articles very seriously because as Martin is a real Internet Marketer he knows what works!

As you are learning so many other techniques this private label rights content can help you with affordable material for all your marketing needs.

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Information Products

Information Products -To Attract Buyers

How do you make money online? What is one of the ways that will work for you? From article marketing to affiliate marketing to email marketing to ghost writing there are a variety of avenues that you can pursue to earn an income online. For many seniors working from home the need for a steady cash flow to augment their retirement savings is an urgent need. Being a service supplier to others is a basic step to starting to see some cash flow however having you own information products will give you control. There is no end of buyers looking for information and willing to pay top dollar to get it. 

What exactly is meant by an information product? Do you have to be an expert in something to produce one?  The whole idea of producing an information product scares many people and prevents them from following a path to income. Once you really understand what goes into creating such a product you will see that you are up to the challenge. 

Most people use their computers to find out something or to solve a problem. This is why the Google search engine is so used. 

Some of those questions are about mundane things and can be answered very easily. But some questions are more complex, more important and more pressing. If the latter is the case it is much easier to purchase an answer than spend hours going down blind avenues looking for the solution. 

The more pressing the need, the more willing one is to buy the solution. 

The difference between online and offline information products is that offline everyone has a view as to how much a ‘book’ or a ‘magazine’ is worth and will rarely pay more than the accepted norm. Online, the buyer is seeking a quick answer to a problem or a perceived need and is willing to pay top dollar for the answer. It is one of the interesting facts that people are willing to pay more for an online solution than an offline answer. 

Information products come in all shapes and sizes. A few to consider are: 

EBooks – Usually PDF files formatted to look like a real book, but with fewer pages. A typical eBook is between 70 and 100 pages, but can be a lot less, or a lot more. EBooks can sell for anything from a few dollars to hundreds. A price point of $67 or $97 is not unusual. Good instruction on how to produce your own eBooks can be found at Your Own eBook Business or eBook Secrets Exposed My favorite resource for this is Tiffany Dow’s Building an Ebook Empire

Special Reports – As with eBooks, special reports are normally supplied as PDF files, but they tend to be much shorter. 5-10 pages are typical. Special reports are usually focused on answering a single problem or teaching a specific method for something and have a lot less fluff and filler than eBooks often do. 

White papers – Sometimes the answer to a question can be contained in a page or two – a list of resources, for example. 

Videos – with the ease of use of hand held video cameras such as the Flip, and screen capture programs it is very easy now to produce short videos to answer people’s questions. Buyers seem to like video products and are often willing to pay a premium price for them. 

Audio – spoken word information products – often called podcasts – are popular with people who regularly use MP3 players and Smartphones as they allow folks to learn while on the move. Sometimes it is quite easy to simply read out an article or short report into a program like Audacity to make an audio info product that will sell well. 

Membership sites – When information can be delivered over time, in installments, it can be very profitable to do so from within a membership site. This gives the vendor an ongoing income from subscription fees as well as a frequent opportunity to offer members other offers. 

Creating your own information products has one very big advantage. When you sell it, you determine the price and you keep all the profits. And as the cost of creating, producing and supplying digitally downloadable info products is virtually nil, the potential profits can be enormous. You can literally start a real business but with no overheads. 

In addition to sales you make yourself, you also have the chance to attract and recruit other people to sell on your behalf. In Internet marketing these people are called affiliates. They will promote your product to their lists, and if they incur any advertising costs will be entire responsible for them themselves. You simply pay them a commission for each sale they make. 

Typically, you will pay them 50% – 75% of the sales price, which may sound a lot, but consider the sale one you wouldn’t have otherwise had, and it has cost you nothing. You may ‘only’ make 25%, but that 25% is 100% profit. It is a great deal! 

Not all info products are created to be sold though. 

Sometimes it is better to offer your product as a free gift in return for somebody’s email address. Building up an email list is a vital part of online marketing and can massively increase your profitability. It is an effort to attract new traffic to your offers, but if you have already got a list of 1000 people to tell about a new information product you’ve created, you can really boost your launch results with no extra effort. 

Creating free information products as giveaways to attract subscribers is very effective and easy to do. It should be a part of all marketers’ routine. 

Online marketing is, at its heart, about selling. Information is one of the most valuable commodities we can sell. While it is great to be an affiliate for other people, producing and owning your own info products is the best way to secure your personal success into the future.

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Finding the Right Mentor

As a senior working online there is a quantity of information to learn. To get the most from your Internet business it is advisable to find a mentor. Before you decide on a mentor it is wise to sit down and evaluate your goals. Give some serious thought to exactly how you want your business to run. What is the purpose of your web site?

There are many types of web sites. You might be setting up a site to sell consumer products that will either be stocked by you or dropped shipped. You may have a service you want to sell. You may be setting up your web site to sell information products. Another site you might consider is an affiliate site on which you sell other people’s products. Currently a very popular type of web site is a community site; where people who have similar interests or concerns can post. This type of site is a sharing of common needs and ideas. Many Internet marketers are setting up membership sites. In this case people must pay (usually monthly fees) to belong.

How do you go about finding the right mentor for your needs? Often it is by trial and error. To avoid the frustration of following one person only to find they are not teaching what you need, research them first. Places you can find information about many of the teaching “gurus” are on forums. Take your niche and Google it for forums. See what people are discussing. A good site to visit is Warrior Forum. Many of the top Internet marketers gather there to share their ideas. Visit clickbank.com where you can find thousands of products about a variety of subjects. Find one you think will help your marketing efforts, buy the product and review it. Paydot.com, relatively new site that has many products on it is worth visiting.

Decide if you want a complete course that you can purchase and then follow along at your own pace. Or do you want a series of weekly online classes with weekly instruction assignments and questions and answers.

If you would like to build a site that sells affiliate products a good place to consider is Info Product Killer. If you would like a site that is based on building large community sites visit James Martell’s Affiliate Marketers SUPER BootCamp. For nuts and bolts courses – how to start, get a domain, hosting, construct a web site, adding content, getting traffic, have a look at Michael Jones “Affiliate Code”. An excellent course on adapting public domain material to moneymaking products is “Million Dollar Publisher”. Many online businesses are built around Adsense ads. However if you are not careful you can lose your shirt. Mike Auton has an excellent course called Google Wealth Magnet”. Perry Marshall has always been known as the “guru” of Adsense marketing. He combined with Bryan Todd, in Janauary, 2010, to release the “Ultimate Guide to Google Ad Words, 2nd Edition”. Both Martin Avis and Tiffany Dow have put together comprehensive material on the use of Private Label Rights.

If you want your business to grow and prosper pick one mentor and follow their teaching to a conclusion. Don’t overwhelm yourself with running back and forth between first one “guru” and then another. As a senior learning to work online you need to find a system that helps you untangle the intricacies of building a web site and building an online business.

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CREATING CONTENT

Now that you have your niche chosen, your content management system ready to go, and your header installed; it is time to think of creating content. The buzzwords in Internet Marketing are: Content = Traffic = Revenue There are a number of ways that you can go about creating content.

You can create it yourself. You can research your topic and write original articles about it. If you happen to be an expert in your chosen niche you can write about your knowledge and experience on the subject. If this is a passion of yours but you don’t feel you have enough information to write a number of interesting articles about it, you can use the Internet, the library, and the bookstore to find ideas to form targeted information. On the Internet, the ultimate research tool you can find information by visiting forums, looking at Wikipedia, and other web sites on the topic. A few words of caution here don’t copy the content from other sites. It is morally wrong plus Google spiders are looking for original content. Use these sources for ideas that you can then put into your own words.

Another way to find content for your Internet site is to hire a writer. There are a number of places like elance.com or guru.com that have excellent writers. These professional writers will for quite modest sums take your ideas and spin them into quality written articles. It is a good idea to develop a work order with the exact details of what you need then post your job. You will be amazed at the number of bids you will receive and the diverse prices that you will be quoted for your project. You will then need to evaluate the writers. It is possible and highly probable that neither the lowest nor the highest bid is what you need. There are many offshore writers with very attractive pricing. Be sure to get examples of the writer’s work to see if it fits with your style. You are not looking for articles that you then need to edit and rewrite. If you have chosen a niche such as golf, tennis, dog training, or horse breeding, it is desirable that the writer should have some knowledge and understanding of the topic. An example of this is a site I run called Women’s Golf Center. I hired a highly recommended technician to set up the technical side of the site. He installed the whole site as if it was Women’s Gold Center.

Another source of content for your web site is article directories. These sites are full of well written articles on a multitude of topics. Each site has its own terms of reference. In general you can use the articles as they are. The most important condition is that you need to leave the link back to the author in place.

PLR articles or PLR eBooks are excellent sources of content. PLR stands for private label rights. If you purchase either the articles or the eBooks, you can then take the material then quickly add your own style to them. It is advisable to rewrite them in your own words. The extent to which you do this is up to you but at lest 20 percent is advisable. A great source of PLR articles is the PLR mini mart – take a look at these articles.
The articles are a perfect size for a blog post or a page on your web site. Tiffany Dow who runs this site will write custom articles for you if you can not find what you want on the her site. Tiffany has been a ghost writer for many of the “gurus” in the business and presents much better quality than others. Martin Avis has written an excellent resource manual “Unlock the Secrets of ‘Private Label EBooks”. I highly recommend it. It is chock-full of everything you need to know about the use of PLR eBooks and articles. He covers everything in this book from uses of PLR eBooks, to getting a domain, finding hosting, finding PLR sources, crafting the PLR item to make it your own, writing sales letters, getting traffic, payment processors, pricing the material. He adds several bonuses. I think you will find this eBook to be worth far more than the purchase price.

As you can see there are many ways to add content to your web site. You must decide which method works best for you. It is possible that you will find a combination of these methods to be the best route for you. The important thing is to keep adding content frequently to your website.

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